Güerito Customs celebrates Mexican, Chicano, and Latinx culture through bold-ass apparel, gifts, and novelties that speak your language — sometimes literally (Spanglish included).
Our mission is to empower the No Sabo Kids, the Chicanos, the Mexicanos, and anyone who reps la cultura with pride. We create products that reflect our roots, tell our stories, and spark joy in our comunidad.
Born out of brown pride and barrio jokes, Güerito Customs celebrates cultura through designs that make abuelita blush and your homies laugh. All original. All you.
We believe that what you wear should say who you are — and we're here to help you say it loud.
Join us as we embrace, honor, and elevate our heritage — one dope tee at a time.
Elevate your style. Embrace your heritage.
Güerito Customs celebrates Mexican, Chicano, and Latinx culture through bold-ass apparel, gifts, and novelties that speak your language — sometimes literally (Spanglish included).
Our mission is to empower the No Sabo Kids, the Chicanos, the Mexicanos, and anyone who reps la cultura with pride. We create products that reflect our roots, tell our stories, and spark joy in our comunidad.
Born out of brown pride and barrio jokes, Güerito Customs celebrates cultura through designs that make abuelita blush and your homies laugh. All original. All you.
We believe that what you wear should say who you are — and we're here to help you say it loud.
Join us as we embrace, honor, and elevate our heritage — one dope tee at a time.
Elevate your style. Embrace your heritage.
At Güerito Customs, we don’t just design tees — we bring your vision to life. Whether you need a bold, professional logo for your business or want that logo printed on workwear, we’ve got you covered.
Love a graphic on one of our shirts? We can remix it, resize it, or reprint it on anything from hoodies to totes — even on your own products. Custom is what we do.
Have a design idea in mind? Hit us up. We welcome custom requests and love collaborating to turn your concept into cultura-infused, wearable art.
At Güerito Customs, we don’t just design tees — we bring your vision to life. Whether you need a bold, professional logo for your business or want that logo printed on workwear, we’ve got you covered.
Love a graphic on one of our shirts? We can remix it, resize it, or reprint it on anything from hoodies to totes — even on your own products. Custom is what we do.
Have a design idea in mind? Hit us up. We welcome custom requests and love collaborating to turn your concept into cultura-infused, wearable art.
Don — aka Güerito — was raised in the heart of the San Francisco Bay Area, surrounded by rich cultura, banging Mexican food, and lowrider dreams. But it wasn’t until later in life that he discovered his own Mexican roots, tracing back to Michoacán.
As a teen, Don fell hard for Chicano culture. He and his compas built their first lowrider bikes from the ground up, custom paint and all. Weekends were spent cruising down Story & King in Junior’s chopped Buick Riviera — music thumping, hydraulics bouncing, the whole vibe.
He may not rock “Rolling Hard” shirts from the Miller’s Outpost days anymore, but his love for carnitas, asada, and the smell of a fresh grill? Still going strong.
Fueled by that passion and a growing sense of cultural pride, Don launched Pinche Güero Customs — now known as Güerito Customs — to create more than just dope tees. It’s a brand, a comunidad, and a platform for folks to rep their roots with style.
With inspiration from his beautiful Mexican wife and daughter, Don continues to dive deeper into heritage and design — one graphic, one laugh, one story at a time.
Don — aka Güerito — was raised in the heart of the San Francisco Bay Area, surrounded by rich cultura, banging Mexican food, and lowrider dreams. But it wasn’t until later in life that he discovered his own Mexican roots, tracing back to Michoacán.
As a teen, Don fell hard for Chicano culture. He and his compas built their first lowrider bikes from the ground up, custom paint and all. Weekends were spent cruising down Story & King in Junior’s chopped Buick Riviera — music thumping, hydraulics bouncing, the whole vibe.
He may not rock “Rolling Hard” shirts from the Miller’s Outpost days anymore, but his love for carnitas, asada, and the smell of a fresh grill? Still going strong.
Fueled by that passion and a growing sense of cultural pride, Don launched Pinche Güero Customs — now known as Güerito Customs — to create more than just dope tees. It’s a brand, a comunidad, and a platform for folks to rep their roots with style.
With inspiration from his beautiful Mexican wife and daughter, Don continues to dive deeper into heritage and design — one graphic, one laugh, one story at a time.